systems that link people and information.
applications which facilitate decision- making.
applications in equipment and work environment.
We facilitate and guide
the life process of the app.
Management Information Systems (M.I.S) in Mobile platforms
Based on a new paradigm: The route “C”, of the living systems
Inspired by the efficient informational processes of the biological systems.
In the Era of “Big Data”
More Data does not mean you will get more information; even less, Knowledge.
Without a smart informational strategy, Big Data could be synonym of Infoxication
Umberto Eco says: “In short, there is no difference between ignorance and excess of information”
That is the reason why we suggest an informational strategy to raise awareness and ,from that point, the beginning of a process of knowledge.
In the Era of portability
Access without time and space barriers.
Each user manages “When and Where” and the possibility of asynchronous cooperation.
In the Era of Turbulence and recurring crisis
The framework of interconnections between systems dissolved our dreams of finding linear relations of cause-effect.
It is a complex world and due to the speed of communications, it turned into a turbulent world.
If we go deep into a no – budget era, the only thing left for us as a response is to open the Era of Swift and Coordinated Decisions.
Improving the working world diminishing the informational stress.
A better world for you and your organization.
Somehow or other Stress is a bitter fruit of uncertainty.
Relief through the command of information flow.
Relief through the command of the relevance of information received.
Efficiency: the information at the speed of its thought.
Effectiveness: generating time and network in the process of reflection, essential before making a smart decision.
Protection from infoxication
Against informational fragmentation
Against the anonymity of sources
Against loads of mails ; more communication, fewer mails.
The Trilemma of Carbon Route
A powerful and innovative MIS –Management Information System- ready for strategic information management in mobile platforms.
It is an application that provides ALL the strategic information of a company for the management team in a Network setting. The aim is to share information in real time, to guarantee a very clear perception of the competitive environment, to facilitate the immediate analysis and the fast and coordinated reaction of the whole organization.
It is the predecessor of BRInt, developed for Roche Consumer Division, in 1999. It is an innovative informational architecture, surpassing the “mechanistic” concept of Balance Scorecard.
The same conception of BRint designed for its Sales Force. Information devised to manage the geographical display of the company.
José María Sollima
- Industrial Engineer (UBA)
- MBA In Strategic Management (UB)
- Post-Graduate course “The Organization in the Internet Era”
- International Marketing Programme (Ashridge – Londres)
- Neuromarketing (Univ. Favaloro)
- PMD – ESADE (Barcelona, Buenos Aires)
- Painting, Graphic Design, Photography
- Workshops by Hermenegildo Sabat, Graciela Ieger, Néstor Errecart.
- “New York al Natural” First Exhibition in 2009 Centro Cultural Borges (Buenos Aires)
- Roche Consumer Health : Business Development Manager
- Parke Davis : Business Planning Manager
- G&M (Parke Davis, Bristol MS, Elea) : Market Research Manager
- Argentia : Marketing Information Manager & Production Planning Manager
- Founder & CEO
- M2 marketimetrics (Buenos Aires)
1994 Postgraduate course “THe Organization in the Internet Era”
1995 Intranet RRHH Roche
1996 Intranet OSDE
1997 Intranet DUPONT
2009 They set up CarbonRoute
2012 Startup apps carbonRoute